Software when you want to decide. A team when you need hands.
An agency brings people who execute: campaigns, content, ads and lifecycle work. Crescade software gives your team the analysis, priorities and briefs to make those decisions yourself. Crescade also runs done-for-you programs, so you can start with the software and add a team on the same evidence when you need execution.
Side by side
| Topic | Crescade | A marketing agency |
|---|---|---|
| What you get | Sourced findings, company memory, briefs and a priority plan you approve | People who plan and carry out the work |
| Speed to first result | A website report in about a minute, free | Usually discovery calls, a proposal and onboarding first |
| Cost structure | Free plan, then a monthly software plan with credits | Monthly retainer or project fees |
| Who does the work | Your team, with the evidence prepared | The agency team |
| Transparency | Every recommendation links to its source and stays in your workspace | Depends on the agency's reporting |
Choose a marketing agency when
- You have budget but no one on the team with time to implement.
- You need ongoing production: ads, content or lifecycle campaigns delivered every week.
Choose Crescade when
- You want to understand what to fix before paying anyone to execute.
- You have someone who can act on clear, prioritised recommendations.
- You want an agency, if you hire one, to work from evidence you can check.
Using both: Crescade's done-for-you programs use the same reports and company profile, so moving from software to a managed team does not start from zero.
Questions
Does Crescade replace a marketing team?
No. It prepares evidence, priorities and briefs and waits for a person to approve them. People still decide and do the work, either your team or Crescade's done-for-you team.
Does Crescade have its own agency service?
Yes. Done-for-you growth programs are delivered by Crescade's team with published scope and pricing, separately from the software plans.
Can I try it before talking to anyone?
Yes. The website report is free and needs no account or card. You only create an account to save it.