Aarna: 67 leads at $35.89 per lead
Facebook lead forms outperformed the website route during an October–November 2023 campaign that generated 67 leads on $2,404.83 in spend.
A documented client result with the growth motion, intervention record, and measurement context kept together.
Engagement snapshot
- Case status
- Reviewed client result
- Measurement scope
- Exact channel attribution
- Growth motion
- Results recorded
- 5
The problem, the intervention, and what changed.
Follow the commercial problem through the work Crescade delivered and the result recorded for the engagement.
- 01
The challenge
What did the recorded facebook program produce within its stated scope?
Facebook lead forms outperformed the website route during an October–November 2023 campaign that generated 67 leads on $2,404.83 in spend.
- 02
What Crescade changed
The engagement connected Paid Social, Performance Marketing around the recorded facebook goal.
The supported case record keeps the implementation summary and results together below, without filling missing steps with assumptions.
- 03
What the result shows
The engagement produced 5 recorded numeric results. Each value below stays tied to the channel scope and commercial action documented for this case.
These are historical client results, not a forecast. The offer, audience, market, measurement setup, and release decisions all shaped the outcome.
What changed
The numbers stay connected to the channel, commercial action, and measurement scope behind them, so the result is useful rather than decorative.
- 01
Leads
Case-level record
67
- 02
Spend
Case-level record
$2,404.83
- 03
Cost per lead
Case-level record
$35.89
- 04
Impressions
Case-level record
429,024
- 05
Clicks
Case-level record
4,817
Related expertise
From this case to the underlying growth system
Review the services, industry context, and practical guide connected to the work documented in this client record.
Social Ads services
We test audiences, creative and landing pages, and keep a record of what worked and why.
ExploreServicePerformance Marketing services
We run channels, creative, landing pages and email under one plan and one regular review.
ExploreIndustryMarketing by industry
Common problems in each market we work in, and what we do about them.
ExploreGuideHow to Scale Facebook Ads
Use this practical guide to go deeper on the strategy, measurement, and execution choices behind the work.
Explore20-minute audit
Build the measurement record before scaling the motion.
The audit identifies the source systems, the decision owner, and what the current evidence can and cannot support.
Good fit when
- 01An active offer with a measurable commercial action
- 02Access to the relevant analytics, advertising, and CRM records
- 03A named owner for claims, measurement, and release approval