151 Dubai leads. $31 CPL. 4 months.
Meta Ads. Russian + English-speaking buyers across CIS, EU, UAE, Israel.
Alpha Star Property Dubai needed qualified buyer leads from CIS, Europe, UAE, and Israel. EZCA ran a 4-month Meta Ads campaign with lead forms in Russian and English. Result: 151 leads at $30.97 CPL on $4,676 spend.
Dubai brokerage. Multi-region buyers. Proven channel needed, fast.
Alpha Star needed buyer-side leads across four regions — CIS, Europe, UAE, Israel — in both Russian and English. Dubai real estate paid media is crowded; efficiency over raw volume was the brief.
Meta lead forms. Bi-lingual creative. Region-specific bids.
Facebook lead forms as primary channel. Russian and English creative variants for each region. Continuous audience refinement by buyer-intent signals. Bid management per geo.
151 leads. $31 CPL. $4.6k spend.
From $4,676 spend: 151 leads at $30.97 CPL over 4 months, 83,464 impressions. Efficient lead pipeline proving the segment-specific Meta lead-form approach for compact budgets.
Key metrics from this engagement
Scope at a glance
- Paid Social